Guerilla MarketingRecommendations
About the book
When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success.
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What readers say about ‘Guerilla Marketing’
Drew Houston on Guerilla Marketing
“"[About] how do you get attention and users for your product if you have no money? The tactic of putting a video on Hacker News or creating a viral video, that was a seed that was planted by reading [this book]."”
